CASE STUDY

Unlock Your Creative Culture

How did a public and a private entity co-create a new culture, aimed at making the organisation future-proof?

THE CHALLENGE

When establishing this public-private-partnership, the challenge was to build a strong and effective leadership team and create a common culture.

WHAT WE DID

To lay the basis for a newly designed organisation, we co-created a plan to develop a new culture. Creativity and entrepreneurship were identified as essential capabilities to develop, taking into consideration the quickly changing environment in which the partnership was operating.

Developing a new mindset takes awareness about cultural patterns and tools to change behaviour, and consistent repetition of the new behaviour. We guided this process with the trainings, tools and insights needed to introduce and adopt a new creative culture. This also facilitated the introduction of a new organisational design: we helped them evolve towards becoming a more self-managing organisation.

THE IMPACT

By starting with the co-creation of the new organisation’s culture, the perfect environment was formed for the new teams to develop a dynamic and efficient way of working, building on the creative capabilities of all the team members. This process made it much easier to adapt the organisational design and evolve towards a self-managing company.

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WHAT PEOPLE SAY

“A creative culture is beautiful. It gives me great pleasure to see that people realise that they can accomplish so much more if they dare, if they just take action. Put your neck on the line; if you fall, we’ll help you to get up again.”

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